Adgully’s Marketing & Advertising Awards (MAA) Kolkata Chapter celebrates outstanding achievements in marketing, advertising, and brand storytelling across the Eastern and North-Eastern regions of India, including Bihar, Jharkhand, Odisha, West Bengal, Arunachal Pradesh, Assam, Manipur, Meghalaya, Mizoram, Nagaland, Tripura, and Sikkim.

Recognizing excellence across multiple platforms—including Print, TV, Radio, OOH, and Digital—the MAA Awards honor brands and marketers who have set new benchmarks in creativity, strategy, and consumer engagement. From breakthrough campaigns to impactful brand narratives, the MAA Awards spotlight the leaders and innovators redefining the marketing ecosystem.

Note: To be eligible for nomination in the 'Special Award Category', you must nominate a minimum of 5 entries. Failure to meet this criteria will result in automatic disqualification of your nomination in the 'Special Award Category', and it will not be considered by the jury during evaluation.

Best Integrated TV-led Campaign

Honouring TV-led campaigns extended across platforms.

₹ 15000
Best Emotional Appeal in TV Campaign

Recognising emotionally resonant storytelling.

₹ 15000
Best Humour in TV Advertising

Celebrating engaging and memorable humour-led campaigns.

₹ 15000
Best Social Cause TV Campaign

Recognising purpose-driven storytelling on television.

₹ 15000
Best Use of VFX / Technology in TVC

Honouring technical innovation in visual storytelling.

₹ 15000
Best Launch Campaign on TV

Celebrating impactful product/service launches via TV.

₹ 15000
Best Performance-driven TV Campaign

Recognising campaigns delivering measurable ROI.

₹ 15000
Best Brand-building TV Campaign

Honouring campaigns focused on long-term brand equity.

₹ 15000
Best Product-focused TV Ad

Recognising clear and compelling product communication.

₹ 15000
Best Short-format TV Ad (Under 30 sec)

Recognising high-impact storytelling within short durations.

₹ 15000
Best Long-format Branded Film (Over 60 sec)

Celebrating extended storytelling formats for brands.

₹ 15000
Best Regional Language TV Campaign

Honouring culturally relevant regional storytelling.

₹ 15000
Best Use of Celebrity in TV Campaign

Recognising effective integration of celebrities to drive impact.

₹ 15000
Best Use of Music / Sound in TVC

Celebrating powerful audio elements that enhance storytelling.

₹ 15000
Best Editing in TV Advertising

Honouring seamless and impactful storytelling through editing craft.

₹ 15000
Best Cinematography in TV Ad

Recognising exceptional visual storytelling and camera work.

₹ 15000
Best Scriptwriting in TVC

Awarding outstanding writing that drives clarity, emotion, and recall.

₹ 15000
Best Direction in a TV Commercial

Recognising excellence in creative vision and execution by the director.

₹ 15000
Best TV Campaign (Series)

Honouring a cohesive multi-ad TV campaign delivering consistent messaging.

₹ 15000
Best Storytelling in TV Advertising

Celebrating compelling narratives that emotionally connect with audiences.

₹ 15000
Best Media Strategy for TV Campaign

Recognising strategic media planning and placement.

₹ 15000
Best Festive / Seasonal TV Campaign

Celebrating culturally relevant seasonal advertising.

₹ 15000
Best Challenger Brand TV Campaign

Recognising bold campaigns by emerging brands.

₹ 15000
Best Use of Data in TV Advertising

Honouring data-led targeting and optimization.

₹ 15000
TV Marketing Leader of the Year

Recognising an individual who drove exceptional television-led brand growth.

₹ 15000
Creative Director – TV Advertising of the Year

Honouring outstanding creative leadership in TV campaigns.

₹ 15000
Film Director of the Year (Advertising)

Recognising excellence in directing branded film content.

₹ 15000
TV Media Strategist of the Year

Honouring impactful planning and media deployment in television.

₹ 15000
Best Print Ad (Overall)

Recognising the most impactful single print execution.

₹ 15000
Best Print Campaign (Series)

Honouring multi-ad campaigns with cohesive messaging.

₹ 15000
Best Copywriting in Print

Recognising powerful and persuasive written communication.

₹ 15000
Best Art Direction in Print

Celebrating visual creativity and design excellence.

₹ 15000
Best Use of Typography

Honouring innovative use of fonts and text as design elements.

₹ 15000
Best Use of Illustration in Print

Recognising original illustration-driven storytelling.

₹ 15000
Best Photography in Print Ads

Celebrating exceptional photographic execution.

₹ 15000
Best Newspaper Advertising Campaign

Honouring impactful campaigns in newspapers.

₹ 15000
Best Magazine Advertising Campaign

Recognising high-quality magazine executions.

₹ 15000
Best Print Innovation (Format/Material)

Celebrating unconventional formats and materials.

₹ 15000
Best Minimalist Print Ad

Recognising simplicity with high impact.

₹ 15000
Best Regional Language Print Campaign

Recognising culturally relevant communication.

₹ 15000
Best Use of Data / Infographics in Print

Honouring information-led storytelling.

₹ 15000
Best Tactical / Topical Print Ad

Celebrating real-time marketing execution.

₹ 15000
Best Social Cause Print Campaign

Honouring purpose-driven print campaigns.

₹ 15000
Best Luxury Brand Print Campaign

Recognising premium brand storytelling.

₹ 15000
Best Retail / Activation-led Print Campaign

Celebrating print driving store/action.

₹ 15000
Best Integrated Print-led Campaign

Honouring print as a lead medium in integrated campaigns.

₹ 15000
Best Brand Launch in Print

Recognising impactful launch campaigns.

₹ 15000
Best B2B Print Campaign

Honouring effective business communication.

₹ 15000
Best Humour in Print Advertising

Recognising witty and engaging executions.

₹ 15000
Best Emotional Print Campaign

Honouring emotionally compelling storytelling.

₹ 15000
Best Visual-led Print Ad (Low Copy)

Recognising visual-first storytelling.

₹ 15000
Best Long-copy Print Ad

Celebrating impactful storytelling through extended copy.

₹ 15000
Best Sustainability Messaging in Print

Honouring eco-conscious communication.

₹ 15000
Print Creative Leader of the Year

Recognising outstanding creative excellence in print communication.

₹ 15000
Copywriter of the Year – Print

Honouring exceptional written storytelling in print advertising.

₹ 15000
Art Director of the Year – Print

Recognising visual design leadership in print campaigns.

₹ 15000
Print Brand Strategist of the Year

Honouring strategic use of print media for brand building.

₹ 15000
Podcast Brand Creator of the Year

Honouring creators building strong branded podcast properties.

₹ 15000
Sound Designer of the Year

Recognising excellence in sonic branding and audio craft.

₹ 15000
Radio Creative Professional of the Year

Honouring innovative radio advertising talent.

₹ 15000
Audio Marketing Leader of the Year

Recognising excellence in audio-led brand communication.

₹ 15000
Best Innovation in Audio Advertising

Celebrating new formats/approaches.

₹ 15000
Best Performance-driven Audio Campaign

Recognising measurable outcomes.

₹ 15000
Best Regional Language Audio Campaign

Honouring vernacular storytelling.

₹ 15000
Best Long-format Audio Storytelling

Celebrating immersive storytelling.

₹ 15000
Best Celebrity Voice Integration

Recognising effective celebrity usage.

₹ 15000
Best Short-format Audio Ad (Under 20 sec)

Recognising high-impact short ads.

₹ 15000
Best Data-led Audio Campaign

Honouring targeted audio advertising.

₹ 15000
Best Social Cause Audio Campaign

Recognising purpose-driven messaging.

₹ 15000
Best Audio-led Integrated Campaign

Honouring audio-driven cross-platform campaigns.

₹ 15000
Best Branded Podcast Series

Recognising original brand-owned podcasts.

₹ 15000
Best Podcast Advertising Campaign

Honouring brand integrations in podcasts.

₹ 15000
Best Use of Audio Platforms (Streaming Apps)

Recognising Spotify/Gaana integrations.

₹ 15000
Best Emotional Audio Campaign

Honouring emotionally resonant storytelling.

₹ 15000
Best Humour in Radio Ads

Recognising engaging and entertaining content.

₹ 15000
Best Brand Storytelling via Radio

Honouring narrative-driven audio campaigns.

₹ 15000
Best Retail / Tactical Radio Campaign

Recognising immediate-response campaigns.

₹ 15000
Best Local / Hyperlocal Radio Campaign

Celebrating regional targeting.

₹ 15000
Best Interactive Radio Campaign

Honouring listener participation-led campaigns.

₹ 15000
Best RJ-led Campaign

Recognising influencer-driven radio integrations.

₹ 15000
Best Jingle / Music Composition

Celebrating memorable brand music.

₹ 15000
Best Use of Sound Design in Radio Ads

Honouring creative sound engineering.

₹ 15000
Best Use of Voice in Radio Advertising

Recognising impactful voiceovers.

₹ 15000
Best Scriptwriting in Radio Ads

Celebrating strong audio storytelling scripts.

₹ 15000
Best Radio Campaign (Series)

Honouring consistent multi-spot campaigns.

₹ 15000
Best Radio Ad (Overall)

Recognising the most impactful audio advertisement.

₹ 15000
Best OOH Campaign (Overall)

Recognising the most impactful outdoor campaign.

₹ 15000
Best Interactive OOH Campaign

Recognising audience engagement.

₹ 15000
Best Traditional Billboard Campaign

Honouring classic outdoor formats.

₹ 15000
Best Transit Media Campaign

Recognising airport/metro/bus media usage.

₹ 15000
Best Ambient / Non-traditional OOH

Celebrating unconventional formats.

₹ 15000
Best DOOH Campaign

Honouring digital outdoor executions.

₹ 15000
Best Luxury Brand OOH Campaign

Recognising premium storytelling.

₹ 15000
Best FMCG OOH Campaign

Honouring mass brand communication.

₹ 15000
Best Disruptive OOH Idea

Celebrating bold creativity.

₹ 15000
Best OOH Innovation (Format/Medium)

Recognising new formats.

₹ 15000
Best Performance-driven OOH Campaign

Honouring measurable outcomes.

₹ 15000
Best 3D OOH Execution

Recognising creative use of 3D elements in outdoor advertising that drives attention and engagement.

₹ 15000
OOH Creative Professional of the Year

Honouring breakthrough creativity in outdoor campaigns.

₹ 15000
DOOH Innovator of the Year

Recognising technology-led innovation in digital OOH.

₹ 15000
Media Planner of the Year – OOH

Honouring exceptional outdoor media strategy.

₹ 15000
OOH Leader of the Year

Recognising strategic excellence in outdoor media.

₹ 15000
Best Use of Technology in OOH

Celebrating tech-led innovation.

₹ 15000
Best Location-based Strategy

Honouring smart geo-targeting.

₹ 15000
Best Hyperlocal OOH Campaign

Recognising regional targeting.

₹ 15000
Best OOH-led Integrated Campaign

Honouring OOH as lead medium.

₹ 15000
Best Real-time / Contextual OOH Campaign

Celebrating timely messaging.

₹ 15000
Best Experiential OOH Installation

Recognising immersive brand experiences.

₹ 15000
Best Retail / Footfall-driven OOH Campaign

Honouring conversion-led campaigns.

₹ 15000
Best Use of Data in OOH

Recognising data-driven targeting.

₹ 15000
Best Social Cause OOH Campaign

Honouring purpose-led communication.

₹ 15000
Best 3D / Special Build OOH Execution

Celebrating structural innovation.

₹ 15000
Best Sustainable OOH Campaign

Recognising eco-friendly approaches.

₹ 15000
Best Regional OOH Campaign

Honouring local insights.

₹ 15000
Best Multi-city OOH Campaign

Recognising scale and consistency.

₹ 15000
Best Small Budget OOH Campaign

Honouring efficiency and creativity.

₹ 15000
Best Digital Campaign (Overall)

Recognising the most impactful digital campaign.

₹ 15000
Best Social Media Campaign

Honouring platform-led engagement.

₹ 15000
Best Influencer Marketing Campaign

Recognising creator collaborations.

₹ 15000
Best Content Marketing Campaign

Honouring storytelling-driven marketing.

₹ 15000
Best Video-first Digital Campaign

Recognising video-led engagement.

₹ 15000
Best Performance Marketing Campaign

Honouring ROI-driven campaigns.

₹ 15000
Best Data-driven Digital Campaign

Recognising analytics-led execution.

₹ 15000
Best Use of AI in Marketing

Celebrating AI-led innovation.

₹ 15000
Best OTT Advertising Campaign

Honouring OTT platform integrations.

₹ 15000
Best Branded Content on OTT

Recognising long-form storytelling.

₹ 15000
Best Digital Brand Launch Campaign

Honouring new product launches.

₹ 15000
Best E-commerce Campaign

Recognising conversion-driven campaigns.

₹ 15000
Best Mobile-first Campaign

Honouring mobile-led strategies.

₹ 15000
Best Interactive Digital Experience

Recognising engagement-led formats.

₹ 15000
Best Use of Gamification

Celebrating gaming-led engagement.

₹ 15000
Best Viral Marketing Campaign

Honouring organic reach success.

₹ 15000
Best Real-time Marketing Campaign

Recognising moment marketing.

₹ 15000
Best Social Cause Digital Campaign

Honouring purpose-led initiatives.

₹ 15000
Best Regional Digital Campaign

Recognising vernacular storytelling.

₹ 15000
Best Integrated Digital Campaign

Honouring cross-platform execution.

₹ 15000
Best Use of Martech / Automation

Recognising tech-led marketing.

₹ 15000
Best Community-building Campaign

Honouring audience engagement.

₹ 15000
Best Short-form Content Campaign (Reels/Shorts)

Recognising snackable content.

₹ 15000
Best Long-form Digital Content Series

Honouring episodic storytelling.

₹ 15000
Best Digital Innovation (Platform/Format)

Celebrating breakthrough ideas.

₹ 15000
Best Celebrity Influencer Campaign

Recognising impactful campaigns featuring celebrity creators.

₹ 15000
Best Micro Influencer Campaign

Honouring campaigns using niche creators for authentic engagement.

₹ 15000
Best Regional Influencer Campaign

Recognising vernacular creator-led campaigns with local impact.

₹ 15000
Best Performance-driven Influencer Campaign

Honouring influencer programs delivering measurable ROI.

₹ 15000
Best Always-on Influencer Program

Recognising long-term creator partnerships driving sustained growth.

₹ 15000
Best Product Launch via Influencers

Honouring influencer-led launch success.

₹ 15000
Best B2B Influencer Marketing Campaign

Recognising thought-leader driven campaigns in business sectors.

₹ 15000
Best Influencer Content Craft Campaign

Honouring best storytelling and content quality.

₹ 15000
Digital Marketer of the Year

Recognising exceptional digital-led brand growth.

₹ 15000
Performance Marketer of the Year

Honouring measurable ROI excellence.

₹ 15000
Social Media Leader of the Year

Recognising excellence in community and platform growth.

₹ 15000
Digital Innovation Leader of the Year

Honouring breakthrough use of technology, AI, or platforms.

₹ 15000

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